Gameloft VN – Brand & Promotional Design

Project Overview:

At Gameloft Vietnam (GLVN), I worked on a range of creative projects aimed at building brand presence and engaging the community. My work included designing a welcome book, merchandise graphics, and contest posters — all crafted to reflect GLVN’s brand identity while appealing to its audience.

Project Overview

  • Client: Gameloft Vietnam (GLVN)
  • Role: Graphic Designer
  • Tools: Adobe Photoshop, Illustrator, InDesign

Welcome Book

  • Scope: Comprehensive welcome book for new members or participants
  • Design Execution: Created layouts and graphics that aligned with GLVN’s branding, ensuring the book was both informative and visually engaging.
  • Impact: Delivered a polished, professional booklet that enhanced the onboarding experience and reinforced the brand identity.

Merchandise Design

  • Scope: Graphics for merchandise including apparel, accessories, and promotional items
  • Design Execution: Developed visually appealing designs that were consistent with GLVN’s brand, translating the brand’s style into physical products.
  • Impact: Boosted merchandise appeal and strengthened the brand’s visual presence across products.

Contest Posters

  • Scope: Posters for promotional contests and events
  • Design Execution: Designed eye-catching layouts, typography, and visuals to attract participants and communicate contest details clearly.
  • Impact: Increased engagement and participation in GLVN contests, helping the brand reach a wider audience.

Skills Highlighted

  • Brand-focused design across print and digital media
  • Layout and typography design for books, posters, and merchandise
  • Translating brand identity into multiple formats
  • Collaboration with teams to align designs with brand goals